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JSTDRMN Branding Bootcamp
You don't need a huge budget or a massive team to succeed. Just the right strategy and tools to stand out.
Get Seen and Get Booked!
You've poured your heart into your craft. Your music is ready. But in today's crowded world, music isn't enough to get you discovered, booked, or signed. You know you need to create compelling content, and you're thinking:
Where do I even start? I can't afford a whole team! I feel awkward on camera. My content doesn't look professional!
You don't need a huge budget or a massive team to succeed. You just need the right strategy and the professional tools to stand out.
This Branding Bootcamp is for the dedicated, DIY artist who is ready to stop letting their content hold them back and start building a brand that gets noticed.
In this intensive 5-week bootcamp, you will learn strategies to help you build and launch your professional artist brand, leaving with everything you need to start pitching immediately.
At the end of this bootcamp you will have :
- A Professional Electronic Press Kit (EPK): A complete, pitch-ready EPK including polished headshots you can use right away.
- A 3-Month Content Calendar: A clear, strategic plan to keep you consistent, including your official 30-second Artist Intro Video to launch on January 1st (New Year, New Me!)
- Your Signature Mood Board: A visual anchor for your brand, ensuring every piece of content is cohesive and professional.
Applications start Oct 13 and close Nov 2 2025. Sessions take place Nov 9-Dec 7 6-9pm. Don't miss your chance to go from local spaces to global stages.
Branding Bootcamp Sessions
Here's what we will be covering in each of the 5 weeks! Each in-person session will be ~3 hours.
Session 1: Visual Language & Style
Mood Boards. What audience do you want when talking about your dream stage? What colours do you think reflect them? What demographic?
Session 2: EPK bio and photos
What is your brand story? Photoshoot and videos. Intro reels (music + text overlays). A storytelling clip (why you are an artist, what your vibe is).
Session 3: Editing(on your phone) and algorithms.
Editing(on your phone) and algorithms. How to make content as fast as possible. How to review their performance. How to add text overlays, captions, and trending sounds directly from TikTok/Instagram. Batch-editing tips: reusing templates, presets, transitions. Shortcuts: auto-captions, smart cut, resizing for multiple platforms.
Session 4: Content calendar.
Learn the importance of scheduling and consistency as a creator. How to stay relevant and consistent.
Session 5: How to network and pitch
How to approach promoters, venues, and collectives with a strong pitch (bio, mixes, socials, visuals). Building relationships with other DJs, producers, and event organizers. Creating opportunities for other DJs/creators to reach out (mentorship, collabs, shared gigs).
Applications close Nov 2!